Ed Berliner Media Strategy, Training & Brand: Corporate 2018-03-28T18:56:44+00:00

MEDIA STRATEGY, TRAINING & BRAND: CORPORATE

Corporate brands are under attack every single day from multiple media platforms, many of them seeking nothing more than “clickbait” headlines designed to make them profitable at your expense.

Developing a solid media strategy ensures your message is placed into the right hands of the legitimate media.

THE 5 W’s

“Who do YOU think you are?”. “What can YOU do to change your level of Leadership?”. “When did YOU fail or succeed on social media with regard to your personal image and that of your profession?”. “Where will YOU help take your professional life and that of your co-workers in one year?”. “Why do YOU do what you do and how does it benefit those around you?”. 

SOCIAL MEDIA: BRAND BUILDER & BRAND KILLER

What not to write on Facebook. Why getting into a Twitter battle can backfire on your career and company. The need to think twice or even three times before posting that response. And how everything an individual does can and will reflect on the workplace.

THE UNDEFEATED IMAGE

Designed for every level of those organizations seeking to instill a level of leadership that will permeate the personal and professional lives of every member of their team. Current, recent and historic news media clips from TV and radio. Social media successes and failures. Real-life instances and events that speak to every level of management and team. It is uplifting, educational, entertaining, and guaranteed to leave an audience inspired.

CONSISTENT TRAINING PAYS OFF

New employees and managers are always entering the workforce, and there is nothing more important than maintaining a consistent level of training and awareness. Day-to-day motivation of the staff and management. Winning teams thrive on consistent training.

THE PERSONAL TOUCH

With every program, I share a personal story that is designed to challenge how people view their life, personally and professionally.