SOCIAL MEDIA: 7 Reasons Why It’s at the Core of Every Successful Media Strategy
Public/Media Relations. Corporate & Individual Marketing. Agent Representation. Media Training.
Our clients include Politicians, Ambassadors, Non-Profit organizations seeking donors and sponsors, Entertainers, Athletes, Law Enforcement, Authors and more.
Representing the medical community, featuring physicians, specialists, researchers and those with marketable expertise to the general public and the media.
Our clients here include lawyers with a solo practice, large legal firms seeking to integrate their marketing, focused legal experts and those seeking a higher media presence.
Entourage Media is led by multiple Emmy Award winning broadcaster & social media pioneer Ed Berliner.
MEDIA STRATEGY, TRAINING & BRAND DEVELOPMENT: INDIVIDUAL
Deliver Your Message & Brand to the Correct Media.
“Media Strategy” is the direct line for your message to the proper media source. You have a story to tell. Local, National and Global media are looking for stories to tell. The key is to get your story into the hands of the right individual and the right platform. Decades of media experience, personal relationships, and a calculating strategy make it all work.
MEDIA STRATEGY, TRAINING & BRAND DEVELOPMENT: CORPORATE
Protect Your Brand. Have a Strategy. Use the Media.
Don’t wait for the phone call or the email looking for comment. Don’t wait for a crisis. Have a plan in place. Have your entire team ready with intelligence training. Improve every facet of your corporate culture by instilling loyalty, leadership, and understanding how to make the media work for YOU.
Testimonials
“Ed Berliner’s presentation was powerful, energetic and personal – which led to a session that everyone in the organization could utilize to enhance their personal brand. His experience on the subject was on full display – story-telling, real world examples and years of knowledge in the field were the perfect mix to keep the audience entertained and engaged. Ed was and is a joy to work with and the consummate professional. Any organization that he shares his talent with will be better for having gone through the experience. We’re true believers!”
“Ed Berliner is more than an expert, he’s an experience. His fast-paced, quick-witted, and honest look at the importance of building your brand makes every CEO think twice about how critical it is to position yourself well in your market. His experience and delivery transfixed and challenged a conference room packed with global corporate CEO’s, no mean feat. Ed uses three decades of experience in one of America’s fiercest industries to give CEO’s the guidance they need to become the authority in their field. A must-see presentation.”
“In helping to build the next generation of leaders, we could have picked no one better than Ed Berliner to work with and speak to the young ladies competing in the “Miss Florida” pageant and their parents. Ed’s direct yet sensitive manner in approaching how our competitors need to work on a positive image will no doubt resonate with them over their lifetimes and help fashion the next generation of leaders”.
“After his presentation to our students, young and adult, I wouldn’t trust instructing the future leaders of the broadcasting industry to anyone but Ed Berliner. A dynamic performance that had every class captivated and wanting more. There is no doubt he has turned a group of dreamers into a passionate band of people devoted to their craft who understand how their image will turn them into leaders”.
“Ed’s program was perfect not only for our attorneys but for the entire office. As a major law firm we are always concerned with our image and what is portrayed by our team. Having him return every 2 months as a follow-up has proven to be invaluable”.
“Mr. Berliner was the perfect choice for our Embassy and our attached officials across America. His insight into the American media corps and direction in promoting our National message changed how we approach our media appearances here and around the world. A true professional at his craft”.